Consulting & Advisory

Oct 21, 2020 | Article

Technology Brokerage, Consulting & Advisory services. So many companies (including ours) leverage these terms to suggest to our customers and prospective customers that we can help them in some vague way. So what’s the deal?

I would do a bad job of selling if I told my customers right out of the gate that they can do everything I am doing if they have a little prospective but sometimes it feels like that could be true. However, my customers, just like everyone are running their business, putting out fires, trying to grow and don’t really care to study the market pricing of data center & technology offerings for fun during the week. They also might not want to spend every breakfast, lunch, happy hour and dinner (although it could sound and be fun for a week or two) meeting with technology suppliers, professional service organizations, managed service suppliers and the rest of the ecosystem. Wrap that up in a pretty bow where you spend the last decade working for consulting companies, managed service providers and SI’s and just like that…. easy.

Prospective is key in life and business. A great leader and friend once told me that having someone who tells you what you need to know and not what you want to know can make all the difference. That moment in time still sits fresh in my mind everyday and it still holds true. Prospective can help a person become more whole just like it can help a business mitigate risk and identify possible opportunity.

Then that leads to my next thought which is how do you gain prospective? You can buy it; Gartner, 451 and Forrester would love to provide you with what the market leaders are doing. You could earn it, through discussions in the marketplace with peers, vendors, partners and even sometimes, competitors. Or you can ignore it, building your team in the nice bubble your business has made and feel really good every day not being pushed, prodded and exposed.

We all know how that story ends but the organizations that succeed the most are those which are like people, constantly changing, seeking insight & knowledge and willing to grow.

So yes, at the end of the day, what our organization brings to the table is some prospective. While you are laser focused on your business, we can bring industry expertise, technology domain knowledge, first hand experience on what works and doesn’t work from the providers prospective and plenty of failures/mistakes that can help us learn what not to do.

If you want a partner in your corner who will tell you what you need to know and not just what you want to do, feel free to reach out. We would love the opportunity to learn more about your goals and see if we can align to those.

 

-John